WHOLESALE DIAMONDS WERE FOR INSIDERS.
NOW YOU’RE IN.

WHY EARN UNDER 4%
WHEN DIAMONDS CAN RETURN 15%, 20% OR MORE?

Select a diamond asset from curated wholesale inventory. You purchase and own it. Our technology takes it to the retail marketplace and does the selling.

You own the diamond. We do the selling.
SEE DIAMOND ASSETSSEE AN EXAMPLE

BUY THE DIAMOND.
WE DO THE SELLING.

You buy and own the diamond. Our technology takes it to the retail marketplace.

Illustrative targets only. Resale timing, pricing and profitability vary by diamond and market conditions; no return is guaranteed.

01 — YOU SELECT

Choose from a curated selection of identifiable diamond assets.

02 — YOU PURCHASE

Purchase the diamond at the displayed wholesale acquisition price.

03 — WE MARKET

Our software and retail infrastructure take your diamond to market.

04 — WHEN IT SELLS

You receive the sale proceeds according to the transaction terms.

Sample Diamond Selection

Eight ways to enter the market.

Four above. Four below. Every selection shows the diamond, wholesale acquisition price, and an illustrative retail asking price so the transaction is easy to understand.

D2D-101Illustrative

Round Brilliant

1.01 ct caratG colorVS1 clarity
Wholesale purchase$5,850
Illustrative retail$8,775
D2D-102Illustrative

Oval Brilliant

1.20 ct caratH colorVS2 clarity
Wholesale purchase$6,400
Illustrative retail$9,600
D2D-103Illustrative

Emerald Cut

1.35 ct caratG colorVVS2 clarity
Wholesale purchase$7,950
Illustrative retail$11,925
D2D-104Illustrative

Pear Brilliant

1.50 ct caratH colorVS1 clarity
Wholesale purchase$8,600
Illustrative retail$12,900
D2D-105Illustrative

Cushion Cut

1.75 ct caratG colorVS2 clarity
Wholesale purchase$10,250
Illustrative retail$15,375
D2D-106Illustrative

Princess Cut

2.00 ct caratH colorVS1 clarity
Wholesale purchase$12,800
Illustrative retail$19,200
D2D-107Illustrative

Radiant Cut

2.25 ct caratG colorVS2 clarity
Wholesale purchase$14,900
Illustrative retail$22,350
D2D-108Illustrative

Marquise Cut

2.50 ct caratH colorVS1 clarity
Wholesale purchase$16,700
Illustrative retail$25,050

Prototype inventory shown for website design only. Diamond availability, grading reports, ownership terms, retail asking prices, selling costs, and checkout details should be connected to live inventory before launch. Illustrative retail pricing is not a guarantee that a diamond will sell at that price or within any particular period.

WELCOME TO THE JEWELRY BUSINESS
(But you don’t have to lift a finger.)

You purchase and own the diamond. We take it to the retail marketplace and do the selling.

◇
EXAMPLE DIAMOND
YOUR WHOLESALE PURCHASE
$8,500
RETAIL SALE
$11,500
YOUR PROFIT
$3,000
35.3% PROFIT ON PURCHASE PRICE
YOU BUY THE DIAMOND. WE SELL IT.

Illustrative example. Actual purchase prices, resale prices, selling time, costs and results vary.

Why Diamonds to Dollars

For centuries, the hard part wasn't owning a diamond. It was knowing how to sell it.

Diamonds and precious gems have been traded for hundreds of years. Yet most Americans came to think of diamonds principally as jewelry or heirlooms—something valuable to wear, hold and eventually pass to the next generation.

We looked at the diamond differently. We looked at the transaction: access the wholesale market, identify the diamond, purchase it, then use modern technology and retail distribution to find the end buyer.

That's the part we've built.

“You don't have to become a diamond dealer. You select it. You purchase it. Our system takes it to the retail market.”

— JACK PALMER
DIAMONDS TO DOLLARS

The diamond business isn't new.
Your access to it is.

VIEW AVAILABLE DIAMONDS